The Business Workshop
I am exploring how entrepreneurs can design profitable, sustainable business models that truly meet customer needs. Along the way, I share the tools, methods, and insights I discover so other business builders can create value beyond just profits.
Hi, I am Andrea
a passionate and curious woman, who loves marketing, innovation, writing, travelling, trying new recipes and learning new skills.
Portfolio

E-commerce Assistant
Managed website content, ran Meta Ads, and optimized user experience and traffic through SEO and analytics. Also led email marketing and social media content to drive engagement.
Feel free to explore my portfolio and discover some of the projects I’ve worked on!

Training in Online Marketing Consultant
I completed a year-long training as an Online Marketing Consultant, gaining practical experience with digital tools to help brands grow, connect with their audience, and increase visibility.
Feel free to explore my portfolio and discover some of the projects I’ve worked on!

SEO & SEA Freelancer
I help websites grow through technical SEO, keyword optimization, and high-performing Google Ads—driven by continuous testing and analytics.
Feel free to explore my portfolio and discover some of the projects I’ve worked on!

Master of Innovation & Entrepreneurship
Passionate about innovation, I combine design thinking and strategic tools to help businesses create meaningful, customer-centered solutions with a focus on sustainability and long-term impact.
Feel free to explore my portfolio and discover some of the projects I’ve worked on!
My Blog Posts
I write about Business, Marketing and Innovation













